Marketing research meaning, measurement and method

Bibliographic Details
Main Author: Tull, Donald S. (-)
Other Authors: Hawkins, Del I.
Format: Book
Language:Inglés
Published: New York [etc.] : MacMillan 1976.
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991003369769703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Item Description:Indice
Physical Description:XV, 736 p. ; 24 cm
Bibliography:Bibliogr.
ISBN:9780029799901