Harvard business review on brand management
| Formato: | Libro |
|---|---|
| Idioma: | Inglés |
| Publicado: |
Boston, Mass. :
Harvard Business School Press
c1999.
|
| Colección: | The Harvard business review paperback series
|
| Materias: | |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991010920709708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Notas: | Contains articles previously published in the Harvard business review. Includes index. |
|---|---|
| Descripción Física: | v, 204 p. : il. ; 21 cm |
| ISBN: | 9781578511440 |
