Las tres dimensiones del marketing de servicios marketing tradicional, marketing interactivo, marketing interno
| Format: | Book |
|---|---|
| Language: | Castellano |
| Published: |
Madrid :
Díaz de Santos
1993
|
| Series: | Biblioteca de manuales prácticos de marketing
|
| Subjects: | |
| See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991010773809708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Physical Description: | XI, 117 p. ; 24 cm |
|---|---|
| ISBN: | 9788479780593 |
