E-Media : how to use electronic media for effective marketing communications

E-Media how to use electronic media for effective marketing communications

Bibliographic Details
Corporate Author: Institute of Practitioners in Advertising (-)
Other Authors: Green, Jeremy Swinfen (-)
Format: Book
Language:Inglés
Published: Oxford : IPA 2000
Edition:1st pub
Subjects:
Comunicación en marketing
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991009511989708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:XXIX, 290 p. ; 25 cm
ISBN:9781841160559

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