Puissance de la télévision strategies de communication et influence des marques
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Francés |
| Published: |
Paris [etc.] :
L'Harmattan
1999
|
| Series: | Communication et civilisation. Série communication en pratique
|
| Subjects: | |
| See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991009204749708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Physical Description: | 473 p. ; 22 cm |
|---|---|
| ISBN: | 9782738476906 |
