Harris, T. L., & Kotler, P. (1998). Value-added public relations: The secret weapon of integrated marketing. NTC Business Books.
Cita Chicago Style (17a ed.)Harris, Thomas L., y Philip Kotler. Value-added Public Relations: The Secret Weapon of Integrated Marketing. Lincolnwood: NTC Business Books, 1998.
Cita MLA (9a ed.)Harris, Thomas L., y Philip Kotler. Value-added Public Relations: The Secret Weapon of Integrated Marketing. NTC Business Books, 1998.
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