SEO for Growth the ultimate guide for marketers, web designers & entrepreneurs
Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. ... SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years. To grow your business in today's economy, you need a strong online presen...
Autor principal: | |
---|---|
Otros Autores: | |
Formato: | Libro |
Idioma: | Inglés |
Publicado: |
Kansas City, MO :
Duct Tape Marketing
cop. 2016
|
Materias: | |
Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991008942639708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
Sumario: | Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. ... SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years. To grow your business in today's economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; it's about capturing demand — grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results" |
---|---|
Descripción Física: | xvi, 221 p. ; 23 cm |
ISBN: | 9780692769447 |