Strategic marketing for nonprofit organizations

Bibliographic Details
Main Author:	Kotler, Philip, 1931- (-)
Other Authors:	Andreasen, Alan R., 1934-
Format:	Book
Language:	Inglés
Published:	Englewood Cliffs : Prentice Hall 1991
Edition:	4th ed
Subjects:	Asociaciones sin fin lucrativo > Marketing Gestión de marketing
See on Universidad de Navarra:	https://unika.unav.edu/discovery/fulldisplay?docid=alma991008086379708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es

Description
Physical Description:	XI, 644 p. ; 24 cm
ISBN:	9780138519322

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