Public relations as activism

This volume applies postmodern theory to public relations, providing an alternative lens to public relations theory and practice and developing public relations theory within the context of postmodernism.

Detalles Bibliográficos
Autor principal: Holtzhausen, Derina (-)
Formato: Libro
Idioma:Inglés
Publicado: London : Routledge 2012
Colección:Routledge communication series
Materias:
Ver en Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991007746899708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Descripción
Sumario:This volume applies postmodern theory to public relations, providing an alternative lens to public relations theory and practice and developing public relations theory within the context of postmodernism.
Descripción Física:xvi, 268 p. ; 24 cm
Bibliografía:Incluye referencias bibliográficas e índice
ISBN:9780805855234