APA (7th ed.) Citation

Gobé, M. (2009). Emotional branding: The new paradigm for connecting brands to people (Updated and rev. ed.). Allworth Press.

Chicago Style (17th ed.) Citation

Gobé, Marc. Emotional Branding: The New Paradigm for Connecting Brands to People. Updated and rev. ed. New York: Allworth Press, 2009.

MLA (9th ed.) Citation

Gobé, Marc. Emotional Branding: The New Paradigm for Connecting Brands to People. Updated and rev. ed. Allworth Press, 2009.