Consumer behavior

Bibliographic Details
Main Author: Mowen, John C. (-)
Format: Book
Language:Inglés
Published: New York : Macmillan Publishing Company 1990
Edition:2nd ed
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991007354329708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:XVIII, 814 p. : il. ; 24 cm
ISBN:9780029462690