Business a changing world

Business: A Changing World is the fastest growing introductory business textbook on the market, and for a simple reason. Unlike most brief textbooks on the market, which are trimmed and spliced from much longer works into an approximation of an essentials edition, Ferrell/Hirt/Ferrell is written fro...

Descripción completa

Detalles Bibliográficos
Autor principal: Ferrell, O. C. (-)
Otros Autores: Hirt, Geoffrey A., Ferrell, Linda
Formato: Libro
Idioma:Inglés
Publicado: Boston : McGraw-Hill/Irwin 2008
Edición:6th ed
Materias:
Acceso en línea:Sumario
Ver en Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991006400199708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Descripción
Sumario:Business: A Changing World is the fastest growing introductory business textbook on the market, and for a simple reason. Unlike most brief textbooks on the market, which are trimmed and spliced from much longer works into an approximation of an essentials edition, Ferrell/Hirt/Ferrell is written from the ground up to be brief, lean, and flexible enough to enable you to cover just the topics you want at the level of depth you want, plus it doesn̕t inherit out-dated examples from a hardback derivative. With market-leading teaching support and the most up to date content available, Business: A Changing World represents the best value available in the brief Introductory Business market. What sets Ferrell apart? An unrivaled mixture of topical depth, current content and the best teaching support around.
Descripción Física:xxxiv, 586 p. : il. (chiefly col.), map ; 26 cm
Bibliografía:Includes bibliographical references and indexes
ISBN:9780073511665