Seminar on "The marketing of financial services in a competitive environment : the contribution of marketing research" : Monte-Carlo, Monaco, 24th-26th January 1979

Seminar on "The marketing of financial services in a competitive environment the contribution of marketing research" : Monte-Carlo, Monaco, 24th-26th January 1979

Detalles Bibliográficos
Autores Corporativos: Seminar on the Marketing of Financial Services in a Competitive Environment (-), ESOMAR
Formato: Libro
Idioma:Inglés
Publicado: Amsterdam : ESOMAR [1979]
Materias:
Bancos > Marketing > Congresos, conferencias, etc.
Ver en Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991005934509708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Descripción
Descripción Física:iv, 131 p. : il. ; 23 cm

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