Marketing management

Bibliographic Details
Main Author: Kotler, Philip, 1931- (-)
Other Authors: Cunninham, Peggy
Format: Book
Language:Inglés
Published: Toronto : Pearson cop. 2004
Edition:11th ed
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991005873369708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:XXVIII, 702, [22], 132 p. : il. ; 26 cm
Bibliography:Incluye referencias bibliográficas (N1-N22). Índices (132 p.)
ISBN:9780130397133