Strategic corporate communication : a global approach for doing business in the new India

Strategic corporate communication a global approach for doing business in the new India

Bibliographic Details
Main Author: Argenti, Paul A. (-)
Format: Book
Language:Inglés
Published: New York : McGraw-Hill c2009.
Subjects:
Relaciones públicas > Empresas > India.
Comunicación empresarial
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991005782879708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:xiv, 353 p. : il. ; 24 cm
Bibliography:Includes bibliographical references (p. 321-343) and index.
ISBN:9780071549912

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