APA (7th ed.) Citation

Balmer, J. M., & Greyse, S. A. (2003). Revealing the corporation: Perspectives on identity, image, reputation, corporate branding, and corporate-level marketing. Routledge.

Chicago Style (17th ed.) Citation

Balmer, John M.T., and Stephen A. Greyse. Revealing the Corporation: Perspectives on Identity, Image, Reputation, Corporate Branding, and Corporate-level Marketing. London, etc.: Routledge, 2003.

MLA (9th ed.) Citation

Balmer, John M.T., and Stephen A. Greyse. Revealing the Corporation: Perspectives on Identity, Image, Reputation, Corporate Branding, and Corporate-level Marketing. Routledge, 2003.