Revealing the corporation perspectives on identity, image, reputation, corporate branding, and corporate-level marketing
| Otros Autores: | , |
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| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
London, etc. :
Routledge
2003
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| Materias: | |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991004793309708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Descripción Física: | XVIII, 365 p. ; 25 cm |
|---|---|
| ISBN: | 9780415284202 |
