Exhibit marketing a success guide for managers
| Autor principal: | |
|---|---|
| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
New York [etc.] :
McGraw-Hill
1995
|
| Edición: | 2nd ed |
| Materias: | |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991004554319708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Notas: | First ed. published with the subtitle: A survival guide for managers |
|---|---|
| Descripción Física: | XX, 407 p. : il. ; 24 cm |
| Bibliografía: | Includes bibliographical references (p. 391-401) and index |
| ISBN: | 9780070112322 |
