APA (7th ed.) Citation

Smith, A. (1994). Hearts and minds advertising: The research based case for increased expediture on consumer magazine advertising. PPA.

Chicago Style (17th ed.) Citation

Smith, Alan. Hearts and Minds Advertising: The Research Based Case for Increased Expediture on Consumer Magazine Advertising. London: PPA, 1994.

MLA (9th ed.) Citation

Smith, Alan. Hearts and Minds Advertising: The Research Based Case for Increased Expediture on Consumer Magazine Advertising. PPA, 1994.

Warning: These citations may not always be 100% accurate.