APA (7th ed.) Citation

Raphel, M., & Raphel, N. (1995). Up the loyalty ladder: Turning sometime customers into full-time advocates of your business. HarperBusiness.

Chicago Style (17th ed.) Citation

Raphel, Murray, and Neil Raphel. Up the Loyalty Ladder: Turning Sometime Customers into Full-time Advocates of Your Business. New York: HarperBusiness, 1995.

MLA (9th ed.) Citation

Raphel, Murray, and Neil Raphel. Up the Loyalty Ladder: Turning Sometime Customers into Full-time Advocates of Your Business. HarperBusiness, 1995.

Warning: These citations may not always be 100% accurate.