Advertising progress American business and the rise of consumer marketing
| Autor principal: | |
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| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
Baltimore, Md :
The Johns Hopkins University Press
c1998.
|
| Colección: | Studies in industry and society
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| Materias: | |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991004101699708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Descripción Física: | xiv, 479 p. : il. ; 25 cm |
|---|---|
| Bibliografía: | Includes bibliographical references (p. [387]-451) and index. |
| ISBN: | 9780801858413 |
