APA (7th ed.) Citation

Jones, J. P. (1999). The advertising business: Operations, creativity, media planning, integrated communications. Sage Publications.

Chicago Style (17th ed.) Citation

Jones, John Philip. The Advertising Business: Operations, Creativity, Media Planning, Integrated Communications. Thousand Oaks, Calif.: Sage Publications, 1999.

MLA (9th ed.) Citation

Jones, John Philip. The Advertising Business: Operations, Creativity, Media Planning, Integrated Communications. Sage Publications, 1999.

Warning: These citations may not always be 100% accurate.