The fundamentals of corporate communication
| Autor principal: | |
|---|---|
| Autor Corporativo: | |
| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
Oxford ; Boston :
Butterworth-Heinemann
1999
|
| Materias: | |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991003209839708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Notas: | "Published in association with the Chartered Institute of Marketing." |
|---|---|
| Descripción Física: | xiv, 221 p. ; 24 cm |
| Bibliografía: | Includes bibliographical references (p. [208]-215) and index. |
| ISBN: | 9780750641869 |
