Campaign strategy in direct democracy
This book takes a fresh look at direct democracy by exploring how political actors run direct-democratic campaigns. It is the first study of comparative direct-democratic campaigning and examines eight campaigns on four salient policy domains: immigration, health politics, welfare state issues, and...
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| Format: | Book |
| Language: | Inglés |
| Published: |
Basingstoke, Hampshire :
Palgrave Macmillan
2012
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| Edition: | 1st ed |
| Series: | Challenges to democracy in the 21st century series
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| Subjects: | |
| See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991002987599708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Summary: | This book takes a fresh look at direct democracy by exploring how political actors run direct-democratic campaigns. It is the first study of comparative direct-democratic campaigning and examines eight campaigns on four salient policy domains: immigration, health politics, welfare state issues, and economic liberalism centring on the world's champion par excellence of direct-democracy, Switzerland. Bernhard derives much of his analysis through interviews conducted with campaign managers providing first-hand accounts that offer unprecedented access into the organisation and strategy behind direct-democratic campaigns. Campaign Strategy in Direct Democracy is essential reading for students and scholars of political communication and political science. |
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| Physical Description: | xi, 255 p. : gráf. ; 23 cm |
| Bibliography: | Incluye referencias bibliográficas (p. 241-252) e índice |
| ISBN: | 9781137011336 |
