Evaluating public relations a best practice guide to public relations planning, research & evaluation
Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | Inglés |
Published: |
London ; Philadelphia :
Kogan Page
2007
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Edition: | 2nd ed |
Subjects: | |
See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991002986519708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
Physical Description: | 252 p. ; 23 cm |
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Bibliography: | Incluye referencias bibliográficas e índice |
ISBN: | 9780749449797 |