Public relations strategies and tactics

Bibliographic Details
Main Author: Wilcox, Dennis L. (-)
Other Authors: Ault, Phillip H., coautor (coautor), Agee, Warren Kendall, coautor
Format: Book
Language:Inglés
Published: New York : HarperCollins College Publishers 1995
Edition:4th ed. / with a foreword by Edward L. Bernays
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991002462049708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:p. cm
Bibliography:Incluye referencias bibliográficas e índice
ISBN:9780673993090