The ultimate assist the relationship and broadcast strategies of the NBA and television networks
| Autor principal: | |
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| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
Cresskill, N.J. :
Hampton Press
c2001.
|
| Colección: | The Hampton Press communication series
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| Materias: | |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991002201289708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Descripción Física: | 258 p. ; 23 cm |
|---|---|
| Bibliografía: | Includes bibliographical references and indexes. |
| ISBN: | 9781572734074 9781572734081 |
