Market research best practice 30 visions for the future : a compilation of discussion papers, case studies and methodologies from ESOMAR

Bibliographic Details
Corporate Author: ESOMAR (-)
Other Authors: Mouncey, Peter (-), Wimmer, Frank
Format: Book
Language:Inglés
Published: The Atrium : John Wiley & Sons cop. 2007
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991002163559708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:678 p. : il. bl. y n.; 24 cm
Bibliography:Incluye referencias bibliográficas e índice
ISBN:9780470065273