The soul of the new consumer : the attitudes, behaviors, and preferences of E-customers

The soul of the new consumer the attitudes, behaviors, and preferences of E-customers

Bibliographic Details
Main Author: Windham, Laurie (-)
Other Authors: Orton, Ken, coaut (coaut)
Format: Book
Language:Inglés
Published: New York : Allworth Press c2000.
Subjects:
Comercio electrónico.
Consumidores > Conducta
Marcas comerciales
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991001743229708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:x, 307 p. : il. ; 24 cm
Bibliography:Includes bibliographical references (p. 293-197) and index.
ISBN:9781581150667

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