Foreign advertising in China : becoming global, becoming local

Foreign advertising in China becoming global, becoming local

Bibliographic Details
Main Author: Wang, Jian (-)
Format: Book
Language:Inglés
Published: Ames : Iowa State University Press 2000.
Edition:1st ed
Subjects:
Publicidad > China.
Inversiones extranjeras > China.
China > Relaciones economicas.
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991001741529708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:x, 164 p. ; 24 cm
Bibliography:Includes bibliographical references (p. 147-155) and index.
ISBN:9780813818283

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