Social responsibility in marketing a proactive and profitable marketing management strategy

Bibliographic Details
Main Author: Samli, A. Coskun (-)
Format: Book
Language:Inglés
Published: Westport [etc.] : Quorum Books 1992
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991000570369708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:XIV, 198 p. ; 22 cm
ISBN:9780899306285