Customer loyalty programmes and clubs

Bibliographic Details
Main Author: Butscher, Stephan A. (-)
Format: eBook
Language:Inglés
Published: Aldershot, England ; Burlington, VT : Gower c2002.
Edition:2nd ed
Subjects:
Online Access:https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=159785
See on Universidad Loyola - Universidad Loyola Granada:https://colectivo.uloyola.es/Record/ELB159785
Request an interlibrarian loan: Email
Description
Item Description:Rev. ed. of: Customer clubs and loyalty programmes, 1998.
Physical Description:1 online resource (xiv, 206 p.) : ill
Bibliography:Includes bibliographical references (p. [191]-201) and index.
ISBN:9781317155478