Social marketing : improving the quality of life

Bibliographic Details
Main Author: Kotler, Philip 1931- (-)
Other Authors: Roberto, Ned, Lee, Nancy R.
Format: Book
Language:Castellano
Published: Thousand Oaks, CA SAGE 2002
Edition:2nd ed
Subjects:
See on Universidad Loyola - Universidad Loyola Granada:https://colectivo.uloyola.es/Record/77757
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Description
Physical Description:XVI, 438 p. ; 23 cm
ISBN:9780761924340