Comportamiento del consumidor : conceptos y aplicaciones
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | Castellano |
| Published: |
México
McGraw-Hill
1995
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| Edition: | 4a. ed |
| Subjects: | |
| See on Universidad Loyola - Universidad Loyola Granada: | https://colectivo.uloyola.es/Record/54679 |
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| Physical Description: | XXIII, 834 p. ; 25 cm |
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| ISBN: | 9789701006726 |
