Competitive marketing strategy

Bibliographic Details
Main Author: Czepiel, John A (Author)
Format: Book
Language:Inglés
Published: New Jersey Prentice Hall 1992
Subjects:
See on Universidad Loyola - Universidad Loyola Granada:https://colectivo.uloyola.es/Record/25180
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Description
Physical Description:XVII, 491 p. ; 24 cm
ISBN:9780131430822