Breaking compromises II : opportunities for action in consumer markets : from the consumer practice of the Boston Consulting Group

Breaking compromises II opportunities for action in consumer markets : from the consumer practice of the Boston Consulting Group

Bibliographic Details
Corporate Author: Boston Consulting Group (-)
Other Authors: Silverstein, Michael, 1941- (-), Stalk, George, 1951-
Format: Book
Language:Inglés
Published: Boston, Massachusetts : Boston Consulting Group cop. 2002.
Subjects:
Estrategia de marketing > estudios y conferencias.
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991006373479303351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Physical Description:viii, 198 p. : il., gráf. ; 24 cm
ISBN:9780967438511

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