How effective are rewards programs in promoting payment card usaage? empirical evidence
| Main Author: | |
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| Corporate Author: | |
| Other Authors: | |
| Format: | Book |
| Language: | Inglés |
| Published: |
Bilbao :
Fundación BBVA
2009.
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| Series: | Documentos de Trabajo (Fundación BBVA) ;
2009,1. |
| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991005982979703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Physical Description: | 35 p. : gráf. ; 30 cm |
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| Bibliography: | Bibliogr.: p. 33-35 |
