The essence of services marketing

Bibliographic Details
Main Author: Payne, Adrian (-)
Format: Book
Language:Inglés
Published: London [etc.] : Prentice-Hall 1993.
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991005961419703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Physical Description:X, 253 p. : il. ; 23 cm
Bibliography:Bibliogr. Índices
ISBN:9780132848527