Steenkamp, J. B. E. M., & Wedel, M. (1991). Segmenting retail markets on store image using a consumer-based methodology. [s.n.].
Cita Chicago Style (17a ed.)Steenkamp, Jan Benedict E. M., y Michel Wedel. Segmenting Retail Markets on Store Image Using a Consumer-based Methodology. [S.l.]: [s.n.], 1991.
Cita MLA (9a ed.)Steenkamp, Jan Benedict E. M., y Michel Wedel. Segmenting Retail Markets on Store Image Using a Consumer-based Methodology. [s.n.], 1991.
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