Service management and marketing a customer relationship management approach
Main Author: | |
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Format: | Book |
Language: | Inglés |
Published: |
Chichester [etc.] :
John Wiley & Sons
2000.
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Edition: | 2nd ed |
Subjects: | |
See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991005820749703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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Item Description: | Indice |
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Physical Description: | X, 394 p. : il. ; 25 cm |
Bibliography: | Bibliogr. |
ISBN: | 9780471720348 |