Market share forecasting an empirical comparison of artificial neural networks and multinomial logit model

Bibliographic Details
Main Author: Agrawal, Deepak (-)
Other Authors: Schorling, Christopher
Format: Book
Language:Indeterminado
Published: [S.l.] : [s.n.] 1996.
Subjects:
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Description
Item Description:Fotocopia de: Journal of Retailing, v. 72, n. 4 (1996)
Physical Description:p. 383-407 ; 22 cm
Bibliography:Bibliogr.: p. 406-407