Advertising and the World Wide Web

Bibliographic Details
Corporate Author: Conference on Advertising and Consumer Psychology (-)
Other Authors: Schumann, David W. (-), Thorson, Esther
Format: Book
Language:Inglés
Published: Mahwah, New Jersey [etc.] : Lawrence Erlbaum 1999.
Series:Advertising and Consumer Psychology
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991005759999703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Item Description:Edited versions of papers presented at the 1996 Advertising and Consumer Psychology Conference ... Bloomfield Hills, Michigan
Indice
Physical Description:IX, 317 p. : il. ; 24 cm
Bibliography:Bibliogr.
ISBN:9780805831481