International marketing management : readings in systems and method

International marketing management readings in systems and method

Bibliographic Details
Other Authors: Thomas, Michael J., 1933- (-)
Format: Book
Language:Inglés
Published: Boston [etc.] : Houghton Mifflin 1969.
Subjects:
Marketing internacional > estudios y conferencias.
Estrategia de marketing > estudios y conferencias.
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991005381499703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Physical Description:XV, 496 p. ; 23 cm

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