El nuevo rumbo del marketing un gran giro en la concepción del mercado

Bibliographic Details
Main Author: Rapp, Stan (-)
Other Authors: Collins, Thomas L., Quintana, Margarita
Format: Book
Language:Castellano
Published: Madrid [etc.] : McGraw-Hill 1990.
Series:Serie McGraw-Hill de Management
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991005213219703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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