APA (7th ed.) Citation

Riesenbeck, H., & Perrey, J. (2007). Power brands: Measuring, making and managing brand success. John Wiley & Sons.

Chicago Style (17th ed.) Citation

Riesenbeck, Hajo, and Jesko Perrey. Power Brands: Measuring, Making and Managing Brand Success. Chichester [etc.]: John Wiley & Sons, 2007.

MLA (9th ed.) Citation

Riesenbeck, Hajo, and Jesko Perrey. Power Brands: Measuring, Making and Managing Brand Success. John Wiley & Sons, 2007.