Principles of marketing

Bibliographic Details
Main Author: Kotler, Philip (-)
Other Authors: Armstrong, Gary (Gary M.)
Format: Book
Language:Inglés
Published: Englewood Cliffs, New Jersey [etc.] : Prentice-Hall International 1996.
Edition:7th ed
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991004888799703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Item Description:Indices
Physical Description:XVIII, 712 p. : il. ; 28 cm
Bibliography:Bibliogr.
ISBN:9780132286855