Principles of marketing

Bibliographic Details
Main Author: Kotler, Philip (-)
Other Authors: Armstrong, Gary (Gary M.)
Format: Book
Language:Inglés
Published: Upper Saddle River, New Jersey [etc.] : Pearson cop. 2010.
Edition:13th ed., global ed
Subjects:
See on Universidad de Deusto:https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991004513039703351&tab=default_tab&search_scope=deusto_alma&vid=deusto
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Description
Physical Description:637, [127] p. : il. col. ; 29 cm
Bibliography:Bibliogr. Índice
ISBN:9780137006694