Essentials of marketing communications

Bibliographic Details
Main Author: Blythe, Jim (-)
Format: Book
Language:Inglés
Published: Harlow [etc.] : Prentice Hall-Financial Times 2003.
Edition:2nd ed
Subjects:
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Description
Item Description:Indice
Physical Description:X, 267 p. : il. ; 25 cm
Bibliography:Bibliogr.
ISBN:9780273658580