Dirección de marketing análisis, planificación, gestión y control
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | Castellano |
| Published: |
Nueva York [etc.] :
Prentice-Hall
1992.
|
| Edition: | 7. ed |
| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991003278749703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Item Description: | Indice Traducción de: Marketing management : analysis, planning, implementation, and control |
|---|---|
| Physical Description: | XXVI, 845 p. ; 28 cm |
| ISBN: | 9780135796573 |
