Marketing perfomance asessment
| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Format: | Book |
| Language: | Inglés |
| Published: |
Boston, Massachusetts :
Harvard Business School
cop. 1988.
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| Subjects: | |
| See on Universidad de Deusto: | https://oceano.biblioteca.deusto.es/primo-explore/search?query=any,contains,991003106209703351&tab=default_tab&search_scope=deusto_alma&vid=deusto |
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| Physical Description: | XIV, 202 p. ; 28 cm |
|---|---|
| Bibliography: | Bibliogr.: p. 185-195. Indice |
| ISBN: | 9780875842035 |
